Gulf States Toyota
let's go places

web, rich media, dynamic OLA, mobile, social

Gulf States Toyota is one of the world's largest distributors of Toyota cars and parts, with 155 dealers in five states. With redesigns of multiple GST web portals, dynamic targeted OLA, robust CRM offerings, and a growing social strategy, GST has seen growth rates in 2015 vehicle sales between 5.3 and 27.1%, with sales of the RAV4 crossover leading the nation amongst regions.

I enjoyed leading everything from full site redesigns, the sales mania of TRUCK MONTH(!), dynamic OLA and rich media, to sports arena LED signage, and even some old-school DM print pieces.

Click any work for a slide show and full descriptions.

Brookline, MA